Frequently asked questions
What is the Innovation Mirror?
A free two-minute diagnostic that maps how your team innovates across two independent axes — the freedom to explore ideas and the discipline to ship them — then names the archetype you're in and gives you one concrete experiment to move.
How long does it take, and do I need to sign up?
About two minutes — eight multiple-choice questions. It's free and anonymous; you only share an email if you want the detailed PDF report or to talk the result through.
What do I get at the end?
Your team's archetype (Comfort Zone, Idea Graveyard, Well-Oiled Machine or Restless Engine), your Freedom and Delivery scores, your biggest bottleneck, and a small experiment — a “shikake” — you can run before your next meeting.
Who is it for?
Leaders, founders and innovation teams who feel their organisation is busy but not actually moving ideas forward, and want an honest read on why — without a workshop or a deck.